The Number One Reason Why Business Owners Are Busy Hustling But Not Seeing Results
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You know those days when you come up home, feeling exhausted from an entire day of hustling and hard work but still don’t feel like you’ve made significant progress and gotten the results you want?
Those evenings when you come home from work feeling absolutely exhausted. You collapse on your couch with a bag of snacks on your lap because you worked through lunch, again. As you try to stop your stomach growling, you’d think about all the things you still haven’t crossed off from your never-ending to-do list. You can’t help but feel helpless and terrible about not being able to catch up...
This is so common among entrepreneurs and business owners. Most of us work so hard through our long to-do lists and constantly find ourselves split among all the things that still need to be done in our businesses. Unfortunately, no matter how many hours most people spend on their business, many are left disappointed and still don’t see the success they expect.
Now, why is it that the harder you work doesn’t mean the more results you get? What makes those fast-growing businesses different from everyone else?
While everyone else is busy doing all the things and multitasking all the time, those who are thriving do ONLY the things that matter.
Tired of getting side-tracked? Try these 7 unbelievably simple routines to power-up your focus & minimize distractions.
Most entrepreneurs are action takers, so they start several ideas and many tactics they learned online all at once. They find their time and energy split among marketing on different platforms, posting social media, writing blog posts, producing podcasts, creating videos, and actually running their businesses.
What happens when we start on 5 marketing ideas and 3 product or service ideas all at once? Nothing goes anywhere because our attention, time, and energy all are split. So, nothing gets the full attention and concentrated effort they need to take off, and the time required for each effort to start generating results and succeed becomes extremely long.
What should you do instead of piling on your to-do’s and doing it all?
1. Be selective
Prioritize what actually aligns with your business and benefits your target customers. Always have clear goals and focus on the tasks that help you move closer to your goals. Automate, delegate, or eliminate everything else.
2. Two key questions to ask
As entrepreneurs, you are creative and probably love trying out different ideas. Before you start another new idea, take on another new project, or try a new tactic, ask these two crucial questions,
“Does this serve my target customers?”
“Will this help me move closer to my 3 biggest goals this quarter?”
If the answer is no, this task should not be on your to-do list and it should not take up your time and energy at this time.
3. Set your Brand and Marketing Strategy
A common question from entrepreneurs and business wonders is, “How do I know which marketing tactic to use that actually works for my business?”
When you find yourself wondering about this, it means you are lacking direction. To fix that, set your Brand and Marketing Strategy first!
Tactics like social media marketing, blogging, email marketing, starting a podcast are like puzzle pieces, whereas your Brand and Marketing Strategy is the picture of your complete puzzle. Without having an idea of what your final puzzle looks like, it’s nearly impossible for you to pick and put together the right puzzle pieces that give you the complete puzzle.
Your Brand and Marketing Strategy is the anchor, the north star of your business. If you are clear on your overall strategy, you’d have a clear idea of which tactics align with your strategy, your business, and your customers, and you can eliminate everything else to save time wasted!
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If you want to know the exact framework to consistently grow and market your business, Join me at our FREE training, so you know how to grow your profitable brand people love AND a loyal customer community who keep buying from you!