Unveil The Eye-Opening Ways Happy Customers Can Put Your Business on Steroids
brand direction & styling by us in collaboration with Happily Ever Style | photo by Kylee Yee Photography
Imagine you have a constant stream of customers who love what you do, continue to buy from you, and keep telling their friends about how great your business is...
Most people want to make this happen. To achieve this, they spend most of their time on different online marketing tactics while crossing their fingers hoping that “this will get me another new customer.” And because they are so busy getting new customers, their existing customers get no attention, and most of them never return and buy from them again because their experience was simply average.
What if, instead of spending all your time chasing after new customers, you also spend half of your focus on turning all customers into loyal and happy customers?
Why would you do this, you ask? Because happy customers are your key to success.
Think about your favorite clothing brands, restaurants, hair salons, or local shops. How many purchases have you made with them? How many times did you go back? And how many times did you tell your friends about how great they are? These numbers add up, and they are all from only one customer, you.
It gets even better. Happy customers are more than recurring sales, they play a role in almost every area of your business.
If you haven’t unleashed the potential of your happy customers, here are all the ways you should work with your happiest, best customers to energize your business, put it on steroids, and take it to the next level.
Your best customers are:
Your Best Marketers & Sales Team
They bring you referrals who are highly likely to become your happy and loyal customers. Because most people are surrounded by people like them, there is a high chance that a referral from a happy customer is also your target audience who would appreciate what you do.
Not only are your happy customers your best marketers and salespeople who are not even on the payroll, but they’re also happy to pay you for what you offer. How amazing is that?
Your Ideation Team
Running out of ideas for your next product or service package? Your best customers always have a ton of great ideas. Ask them, and they will tell you what they want that is still missing, and you’ll have a list of product or service ideas that your target customers actually want.
Your Content Idea Producers
Whenever you run out of fresh content ideas, your best customers are your go-to solution. Ask them what they want to know and turn their responses into content topics. Mapping out months’ worth of highly engaging content ideas is easier than you think!
Your Copywriting Team
If you’re struggling with writing copies that resonate with your target customers, get your best customers to help! Ask them to describe their challenges, headaches, and desires, and turn their language into copies. And ask them to vote on different copies, taglines, and headlines that you came up with, so you can keep improving your copies to convert more target customers into happy, paying customers.
Your Sounding Board
Whenever you need to bounce an idea off someone, your best customers are your best resources and advisors. This includes any idea for a new project, collaboration, business model, customer experience, how you deliver your products or services, areas of improvement, etc.
If you want to take your customer experience up a notch and turn more customers into happy and loyal customers, read this post and unveil the 3 Unspoken Myths of Customer Experience You Need to Stop Believing. Then uncover The 3 Secrets to WOW Your Customers & Make An Impression They Can’t Stop Talking About.
Working on a new offer and looking to get booked out or sold out? Here are 6 Eye-Opening Ways to Make Your Offer So Attractive That Customers Simply Can’t Ignore You.
Want more results from your marketing? Watch this short mini-training video where I debunk the MOST common marketing myths and what to do instead!
Join me at our FREE training, so you know how to grow your profitable brand people love AND a loyal customer community who keep buying from you!