Feeling Overworked? Uncover These 5 Crucial Boundaries You Need To Set To Build A Thriving Business
One of the most common frustrations entrepreneurs face is burnout. Because of everything that is on their plate, especially for those who are still a one-person team handling it all, business owners often spread themselves thin, both mentally and physically.
This is no way to run a business. When we don’t have the mental and physical capacity to run the business marathon and grow our businesses in the long term, how can we expect to ever reach the success and results we want? When we keep pushing and stretching ourselves all the time, we will ultimately hit burnout and so will our business.
To grow a sustainable business that consistently brings you more customers, sales, and freedom, you need to set boundaries to ensure that you get the space and time you need to reset and recharge. With more mental capacity, more energy, and more time, you can focus on the tasks that are truly important in your business and the top needle movers that bring you progress and results.
To build a consistently thriving business, you must set these 5 boundaries:
BOUNDARY #1.
Say no to people who are not your target customers, so you can gain traction faster within your niche.
Most entrepreneurs, especially those who are at the early stages of their business, don’t want to turn customers away because they worry that they would leave sales and opportunities on the table. However, the opportunity cost of serving a non-ideal customer is not marketing and selling to your target customers.
Instead, focus your resources on catering to your target customers. Understand their needs and desires, and cater what your offer, how you market, and everything in your business to them and only them.
Not sure how to find your target customers? Start here and learn this 3-step foolproof formula to quickly pinpoint your niche.
BOUNDARY #2.
Say no to opportunities that divert you from reaching your goals. They’re actually distractions rather than opportunities.
As a business owner, you might have received cold sales or marketing emails and messages about collaborations and events. These often seem like opportunities to new entrepreneurs because, again, they worry that they might miss out on sales if they turn away from any inquiries.
But your time, energy, and focus are more precious than you’d think, especially if you’re at the beginning of your business. Anytime you commit your time to a project is costing you the time and resources that should be spent on the most important tasks in your business. Prioritize what are truly opportunities for your business, and say no to the rest.
BOUNDARY #3.
Say no to comments and criticism from people who aren't worth your energy. Don’t accept unsolicited feedback that is not constructive, especially those that are not from your target customers and were said out of spite.
It’s not your job to cater to everyone and respond to everyone’s needs. If these are people who you would not take advice from, don’t take in their criticism.
If you’re struggling with fears and doubts in your business, read the 3 most common #fempreneur self-doubts and learn how to conquer them!
BOUNDARY #4.
Say no to other people's priorities, and stop compromising your time for other people's convenience, so you have time and energy on what is important to you.
Emails and messages would always come at you at all hours of the day. However, it’s in your control to prioritize them. Oftentimes, entrepreneurs fall into the trap of starting their days answering emails and messages from others, and they end up never having enough time at the end of the day to complete their priorities, therefore, never making the progress they expected.
Need some help on prioritizing? Check out these best productivity hacks for the easily distracted entrepreneurs who want to stop multi-tasking & get focused.
BOUNDARY #5.
Say no to everything that doesn't align with your brand or doesn't benefit your target customers, so you can get more focused and gain more momentum in your business. Remove distractions in your business so you can move forward with a clear direction toward where you want to take your business.
It’s time to start saying NO for your freedom and your business growth!
Check out the NO.1 reason why business owners are busy hustling but not seeing results.
Want to learn what the most common distractions are for business owners? Learn the 5 common entrepreneur pitfalls that are holding you back from growing your business & how to fix them.
Looking to up your productivity? Read this post to quickly cut your work hours in half with these 7 foolproof time management tips.
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